SciComm Corner

 

Science communication advice and opinions from Scientia

The importance of connecting science and society – a writer’s view

The importance of connecting science and society – a writer’s view

Breaking down the barriers between scientists and the public is becoming increasingly important. With the recent COVID-19 pandemic sweeping the globe, it is more apparent than ever how important accessible and accurate scientific information is to society. Because these global problems often require scientific solutions, such as the development of new vaccines, the public should have the opportunity to engage if they choose to.

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The importance of connecting science and society

The importance of connecting science and society

As you probably already know, academics are becoming increasingly aware of their responsibility to communicate more broadly, especially to the public.

Moreover, given the significant change in the way information is disseminated and accessed, people want more from researchers, academic institutions, and industry than ever before. As a result, the topic of science communication is a growing area of interest.

It is now widely accepted that broader science communication is a fundamental aspect of a scientist’s career. While many do recognise this, it can be a challenge to do it effectively.

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Merits of getting help with your public sci-comm

Merits of getting help with your public sci-comm

Most universities and companies have a media department to take care of related matters, and they can do a good job. The problem with the latter is, the skill set required for public sci-comm is a little different and it is often better carried out by someone with experience in the area. Furthermore, if a representative does all of your public sci-comm, no one will get to know you, or your science, on an intimate level.

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Connecting Science and Society Through Comedy

Connecting Science and Society Through Comedy

Sometimes, science can feel like a joke. Experiments don’t work, simulations produce physically impossible outcomes, and a question that you thought would take two weeks to answer instead can take two years. All too often we hide the messiness of science, presenting progress as linear rather than admitting the missteps and follies along the way. But surprises and setbacks shape the story of science as a human endeavour, and if we are unwilling to share this side of science, to laugh at ourselves, we risk alienating society from science altogether.

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Get up to speed with Open Research and Plan S

Get up to speed with Open Research and Plan S

As you probably know, the academic publishing industry is changing fast. It’s hard to keep up-to-date with some recent developments, so we’ve put together this handy document to help you more easily and quickly understand relevant aspects of Open Research and, in particular, Plan S. Perhaps you’ve heard of these concepts but don’t understand what they mean, especially if you are a young researcher. In particular, how do funding agencies feel about Open Research and Open Access (OA) publishing, and what could this mean for your career?

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Closing the Gender Gap in Science

Closing the Gender Gap in Science

If you were to believe many advertising companies designing toys, T-shirts and science lab kit packaging, science isn’t attractive to girls. Yet, in the UK alone, 50% of Science, Technology, Engineering and Mathematics (STEM) enrolments, including medicine, are female postgraduates and undergraduates, with 61% of biological science and 79.4% of medicine undergraduates being women.

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ABOUT SCICOMM CORNER

As well as bringing you the latest science through our publication, we also like to share our opinions and insights about the world of science communication. Here we provide practical guidance for scientists and science communicators who desire to communicate science to a broader audience in an effective and engaging manner.

All posts are brought to you by the Scientia team and invited guest bloggers. If you would like to get involved and share your opinion in SciComm Corner then get in touch, we’d love to hear from you: info@sciencediffusion.com 

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